Experienced data-driven Product Marketing Manager with a demonstrated history of working in the internet & software industry. Skilled in lead generation, event management, reporting and building out localised marketing strategies to support business growth in new markets.
Experienced data-driven marketing professional with a demonstrated history of working in the internet & software industry. Skilled in lead generation, event management, reporting and building out localised marketing strategies to support business growth in new markets. B.A. (Hons) from University of Oxford in Philosophy, Politics and Economics.
Managed launch of new cloud service offering, adding customers such as Deloitte, Accenture, JCP, Wipro, BNP Paribas inside the first six months through low friction trial, thought leadership and partner marketing with Amazon AWS and Azure. Set up lead scoring system based on account analysis, increasing MQL to SQL conversion rate by 31% and close … Continue reading “Case Study: MidVision”
Responsible for managing internal, corporate, customer and investor communications activities worldwide across Europe & Americas. Led EU marketing team to define marketing strategies, drive leads and support retention, generating 231% increase in YOY revenue. Worked with sales and tech leadership to build marketing plan, ranging from events, seminars, conferences, thought leadership, workshops, email campaigns and … Continue reading “Case Study: Adbrain”
Responsible for planning, execution and reporting of all EU field marketing and lead generation programmes supporting the sales organisation. Key objectives included working closely with the business unit leaders to generate and accelerate pipeline through regional events; creating awareness of Automic’s product and service offerings; establishing and managing lead generation campaigns, and generating qualified leads … Continue reading “Case Study: Automic Software”
Supported clients including Cabinet Office, UK Department of Education, Mayor of London, Change.org, Gas Safe Register, Engineering UK, Tomorrow’s Engineers Week, Ravensbourne, Apprenticeships UK for leading UK-based behaviour change agency. Led on digital media and services strategy whilst contributing to PR, Events Management and Office Management.
Ran a pilot program seeding Android devices with villagers in Northern Sri Lanka to see the ways in which mobile technology could transform their lives. The program gave Tag ID early awareness amongst technologists, gaining Tag ID not only new friends, but the attention of tech press and more advocates for Tag ID in the … Continue reading “Case Study: Tag International Development”
PR and Marketing co-ordinator for London-based technology PR agency, working with clients including Silicon Valley Bank, Wellington Partners, GP Bullhound, Octopus, Intel Capital, InMobi, Flirtomatic, Associated Northcliffe Digital, nToklo, Expertmaker, Certivox, NCIIA, Astia, Assistly, Seatwave, Skimlinks and a host more great companies. Responsibilities included PR, Events Management, Social Media, Ghostwriting, Office Management
SImply put, Kristian is a genius. Whenever I have needed the best digital marketing advice, he has always delivered.
Kristian was a fun and fascinating person to work with because he is continually at the cutting edge of what’s hot and what’s not. His knowledge of social media, and how brands should best harness the opportunity, is excellent – plus his content producing / copywriting / ghost writing skills are second to none.
Kristian has worked for me on numerous projects for Capital FM – including our Jingle Bell and Summertime Balls, and Capital’s national rebrand. He’s repeatedly proven himself an invaluable asset to the team, helping us set new benchmarks for the brand and its overall digital strategy. He has a naturally affinity for online and social … Continue reading “Charles Ubaghs”